Theale, UK – 12th December – PLAION is pleased to announce a significant expansion of its partnership with Focus Entertainment Publishing through a new worldwide distribution agreement. This strategic expansion builds on the strong results already achieved together, including PLAION’s successful distribution of Warhammer 40,000: Space Marine 2, and immediately puts PLAION’s global infrastructure to work to broaden the reach of Focus Entertainment’s future releases across international markets.
The first title to launch under this expanded global mandate will be John Carpenter’s Toxic Commando, set for release 12th March. PLAION will handle worldwide physical distribution, ensuring the game benefits from the company’s strong retail presence and international expertise from day one.
Craig McNicol, CEO PLAION Partners, said: “We couldn’t be prouder to take this step with Focus Entertainment, expanding our collaboration into a worldwide mandate. Our success distributing Space Marine 2, among other titles, across key territories showed the strength of our partnership, and this new global role reflects the trust we’ve built together. We’re looking forward to the future together and delivering seamless worldwide distribution solutions for Focus Entertainment’s outstanding portfolio.”
John Bert Managing Director Focus Entertainment, added: “Over the years, Focus Entertainment has built a reputation for delivering distinctive, high-quality games supported by strong, long-term partnerships. PLAION has consistently complemented our ambitions with solid market execution and deep regional expertise. By expanding this collaboration worldwide, we are strengthening the global footprint of Focus Entertainment and ensuring that our upcoming titles, including the highly anticipated John Carpenter’s Toxic Commando, receive the reach and visibility they merit. This enhanced partnership places Focus in an even stronger position to scale our publishing impact worldwide and to continue driving momentum across our portfolio.”
With this agreement, PLAION further advances its leadership in the physical games space, marking another significant step in the company’s growing global distribution footprint.